Digital Asset Optimization for a Pharma Giant

Case study - PHARMA GIANT

The client’s website lacked visibility and engagement in a competitive space.

THE CHallenge

Digital Asset Optimization for a Pharma Giant: Challenge

The client’s website lacked visibility and engagement in a competitive space.

Integrating diverse technologies across various departments.
Aligning operations effectively in different markets.
Navigating varying regulatory requirements in each region.
Meeting diverse user expectations and preferences.
Ensuring data security while enhancing customer engagement.

Despite these hurdles, Cipla aimed to create a seamless experience for its users, reinforcing its commitment to innovation and accessibility in healthcare.

THE solution

Digital Asset Optimization for a Pharma Giant: Solution

INT. implemented an SEO and content optimization strategy, enhancing the site’s user experience and discoverability.

Glimpses of the DXP we built for Cipla

Download complete case study here

This includes the detailed solution we provided them to overcome their challenges

THE impact

Digital Asset Optimization for a Pharma Giant: Impact

Organic traffic increased by 45%, and bounce rates dropped by 30%.

Organic traffic increased by

0 %

Bounce rates dropped

0 %

We see INT. as a future partner for their own expansion. After almost a decade of working together, we will need INT’s support for our new steps in the growing markets.

Michael Schiener

CEO, Cashpoint

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