Tag: Indus Net Technologies (Int.)

An Overview of Indus Net Technologies’(INT.) Exclusive Digital Marketing Workshops

It goes without saying that digital marketing is growing rapidly and has immense potential for further growth. This form of marketing has the best tools and techniques, which can be analyzed to understand what is working and what is not in the marketing attempts of an organization. However, your Digital Marketing efforts should have a consolidated analysis of the inclinations and expectations of the consumers across different digital media channels including direct mail, web, social media, mobile or point of sale. The Importance of Digital Marketing Demystified (DMD) A strategic Digital Marketing method helps the marketers create a consistent and appealing marketing strategy. Such a process enhances the prospect of increasing and improving interactions and relationships with the existing and the potential clients. Founder and CEO of Indus Net Technologies(INT.), Mr. Abhishek Rungta, also a commended Digital Strategy Consultant, strongly believes that like any other initiatives, Digital Marketing needs a proper strategy and creative execution. He says, “deeper the insights about client behaviour and preferences, the likeliness of a higher consumer engagement.” The DMD Workshops of the Year Such a belief has inspired Mr. Rungta to organize several Digital Marketing Workshops across different parts of India. He plays an active role in providing strategic Digital Marketing roadmaps for the leaders and professionals in the Marketing domain. Certainly, this acclaimed specialist with over 17 years of experience in the use of Digital Media and Technology is encouraging Digital Marketing Demystified (DMD) sessions all across India. He is also helping it to gain the requisite momentum. The recent DMD sessions at Oberoi Grand and Hyatt Regency, Kolkata, were quite effective in highlighting Digital Marketing as an important part of a long term business strategies.  However, DMD is not just restricted to Kolkata. Like last year, it has recently travelled in Mumbai at Trident Hotel, in Siliguri at Summit Milestone Hotel, and would also make a move to other renowned cities in the near future. The Big News Besides, Indus Net Technologies (INT.) has also come up with a workshop on “Using Digital Technology for effective Government Citizen Interface,” on 28th August, 2015 at the Hyatt Regency, New Delhi. This exclusive workshop on how ‘Digital technology’ and ‘Digital Media’ can be used for better citizen interface demonstrated how technology is transforming the way we work, communicate, or buy and sell. Mr. Rungta also illustrated the use of Digital Technology to gain innovative responses for the needs of our society in various fields. These include healthcare, remote working and collaborative intelligence, education and culture as well as the digital urban transformation. Apart from Mr. Rungta’s session, there were three other eminent speakers in this workshop-  Mr. Gaurav Dwivedi, CEO, MyGov India, spoke about the impact of MyGov in the society  Mr. Sanjeev Gupta, Addition Chief Secretary, Govt. Of Himachal Pradesh, talked about mKisan  Last but not the least, Dr. Ravi P.Singh, Secretary General of Quality Council of India had a discussion on Zero Defect Zero Effect (ZED) It is indeed a privilege for Indus Net Technologies  to conduct a Digital Marketing workshop for the Government officials. The Goal These one day workshops have proved to be immensely effective as they’re designed to walk you through the strategy building exercise. The whole purpose is to make the industrial leaders take a better control of their Digital Marketing campaigns. Not only the leaders, people who are seeking more insights and information on what kind of Digital Marketing strategy should be adopted to grow their business can also equip themselves with the best strategy to implement. No doubt, an integrated Digital Marketing strategy offers a strong foundation for all the key online marketing activities and helps in taking the right business decision. To quote Mr. Abhishek Rungta, “Digital marketing strategies enable industrial professionals to progress and make continuous improvement of the key aspects of their businesses.”

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Indus Net Technologies(INT.) – Proud Digital Partner for ICC Website Revamping

Yet another feather in our hat! Indian Chamber of Commerce, the premier business and industry body in Eastern & North-Eastern India, launched its refurbished website yesterday; and team Indus Net Technologies(INT.) was the digital partner for this website revamp. ICC and Indus Net joined hands to give a facelift to the old website of ICC, with a brand new mobile-friendly design. This redesigning of the website was done keeping in mind the benefit of its members and staff & the Indian Entrepreneurs’ community at large. ICC partnered with Indus Net(INT.) for the full-scale redesign of their website, which has well-catered to people for the past six years, with a brand new design that includes contemporary responsive design trends. INT was chosen for this website revamp project because of its extensive experience in working with the Government and Public bodies. It has recently helped the District Administration of Bardhaman in designing and developing a mobile application known as ‘Smart Bardhaman’ for the citizens of the district. The citizen governance app was launched by Hon’ble Chief Minister of West Bengal, Smt. Mamata Banerjee. We have even been a part of Hon’ble Prime Minister’s visionary project ‘Digital India’. Team Indus Net Technologies has designed and developed the citizen governance mobile app ‘MyGov’, which was launched by the Prime Minister himself during the opening ceremony of ‘Digital India Week’. Aimed specifically at increasing the ease with which any member can interact with the Chamber, ICC decided to give its old website a refreshed and simplified look, combined with enhanced content & improved search functionality allowing members and even non-members to interact with the Chamber online very easily & in a better manner. Keeping this user experience firmly in mind and to make the website compatible with modernized browsers and mobile devices, team Indus Net(INT.) has redesigned the ICC website using HTML5. The restyled website boasts a modern, colourful design with easy navigation. It now showcases the happenings at different states separately and one can check them from the main website itself. New additions are event booking section with payment gateway integration and media section; and all of these newly added features enable members to submit event registrations, give access to newsletters and publications, help to check events calendar & much more directly from their own offices. To add onto this, members would be able to book auditoriums and reception rooms for business meetings & events at the chambers directly through this website shortly. Also, on the way is the mobile version of the same website for more accessibility. While giving the old ICC website the desired look, we have worked closely with Indian Chamber of Commerce. To quote Mr. Abhishek Rungta, Founder and CEO of INT, “It was really a great opportunity for team Indus Net to work in close association with ICC and help them achieve their goal of creating a website addressing the needs of the Chamber staff and members as well as the entire entrepreneur community in India.”

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Indus Net Technologies(INT.) Proudly Contributes to “Digital India”

Yet another proud moment for all of us at Indus Net Technologies(INT.)! Team INT. is proud to be a part of the much talked-of campaign “Digital India”, initiated by the Hon’ble Prime Minister of India, Shri Narendra Modi. Held at the Indira Gandhi Stadium of New Delhi on 1st July, 2015, this is the visionary program of Shri Narendra Modi, organized to present the Government of India’s initiative for digitizing the country. This initiative is believed to take India to a new height where the country would have an economy with connected knowledge and strong leadership. This Digital India initiative is even expected to enhance the collaboration between the Government and tech companies. In fact, many of the big players like the Aditya Birla Group, the Bharti Group etc. have already started playing a significant role in the digitalization of the country of India. As the entire IT industry is highly banking on this visionary program of Shri Narendra Modi, Indus Net Technologies(INT.), in association with the National Informatics Centre, proudly contributes to this initiative by developing the mobile app for MyGov.in. Though we have got a number of Government projects like the development of websites for Lok Sabha, Ministry of Human Resource and Development, Ministry of Tourism, NIMHANS and many more to our credit, however, being a part of the Digital Media initiative is a bit more special. As our Founder and CEO, Mr. Abhishek Rungta said, “The current engagement will empower the citizens with the mobile app for MyGov, thus allowing people to act and participate on the move.” The MyGov app is a crowd sourcing platform that allows the Indian Government to connect directly with the citizens of India and vice-versa. Launched at the aforementioned event, this mobile application will allow Indian citizens to directly contribute to decision making of the Government, thus, enabling good governance. Through this application, citizens of India would be able to make their voice heard on several important social initiatives of the India Government like Clean Ganga, Clean India, Girl Child Education, Skilled India, Job Creation, Digital India etc. Aimed at offering a seamless mobile user experience, the app, thus developed by us, includes a number of sections like My Activities, Creative Corners, My Updates, In-App Alerts, Push Notifications etc., each of which would flash details about the different social initiatives of the Government of India and would even allow the users to share views and participate in online discussions and debates. The Android based app would even enable users to take pictures on a real time basis using the phone camera and use the photo gallery of the phone used for attaching images while posting comments. Additionally, to quote Mr. Rungta, “The app would have Google Mobile Analytics code residing within the APIs so as to enable tracking of usage patterns and behavior of users, as well as for other analytics.” All in all, the MyGov app is foresighted to be invaluable for getting public feedback on government initiatives and team Indus Net Technologies is proud to be the development partner for such a noble mobile app. Download this app for free and be an empowered citizen of India.

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Indus Net Technologies (INT.) to Boast Disruptive Entrepreneurship in TiEcon 2015

TiECon, the flagship event of TiE (The Indus Entrepreneurs), is the largest conference in the world that aims at fostering global entrepreneurship. This annual event not just encourages entrepreneurial networking by bringing together industry veterans and thought leaders but even creates & nurtures the next generation of entrepreneurs. This year, the gala event is scheduled to be held at the Silicon Valley on 15th and 16th May, 2015. Focusing on the theme to “Break-In, Break-Out and Break Away Disruptive Entrepreneurship”, the mega entrepreneurship conference would be jam-packed with 4000+ senior tech personalities that include Jack Welch (Executive Chairman, Jack Welch Management Institute), Dr. Vishal Sikka (CEO and MD, Infosys), Sandy Carter (General Manager, IBM Cloud Ecosystem), Mark Interrante (SVP, Engineering) and many more as keynote speakers. Apart from these inspiring speakers, the event would be host to a list of enterprises, SMEs and start-ups from different parts of the world. INT. , being an active participant of the major tech events in the world, is going to actively participate in this global event of inventive thinking and networking to showcase its technological innovation. Moreover, the theme of TiEcon 2015 suits us the most as disruptive entrepreneurship is something that makes us stand apart, given the level of entrepreneurial diversity our Founder and CEO Mr. Abhishek Rungta possesses. After all, we are into Cloud & Web Application Development, Digital Marketing and Enterprise Mobility for more than 17 years and in the course of time, have enriched our portfolio with a number of technological innovations. In these years, we not just have 500+ mobile apps to our credit but even have a number of prestigious projects and technology partnerships. While speaking about the event, Mr. Abhishek Rungta said, “I always appreciate the unique mentoring approach of TiEcon that pairs successful entrepreneurs with young aspiring entrepreneurs. It surely motivates the young entrepreneurs and helps them rise up the entrepreneurial ladder. Moreover, this is a great platform for business networking.” This year, INT. would be present at booth #315 of the Santa Clara Convention Center in California to ignite the flame of entrepreneurship among young business aspirants and display our range of technological innovation to the world.

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Indus Net Technologies (INT.) Wins the National PR Day Award of Excellence

It is surely another moment of pride for us – the Indus Net family! This week we have been awarded with the National PR Day Award of Excellence by the Public Relation Society of India (PRSI), the national association of PR practitioners in the country. Organized by the Kolkata Chapter of PRSI, this award included a number of categories like initiative supporting Education, Childcare, Senior Citizens CSR (Corporate Social Responsibility), Social Event Communication CSR etc. Indus Net Technologies was selected to be honored with this prestigious award for the category of CSR/Social Event Communication. To respect the National PR Day, PRSI not just named the award after the day but even planned to hand over the award to the winners on 21st April, which is observed as the National PR Day in India. Organized by the PRSI, Kolkata Chapter, the award distribution ceremony was held on 21st April, 2015 at Nazrul Tirtha in New Town of Kolkata from 5 pm onwards. The award was conferred to us considering one of our CSR activity that we conducted in association with Durbar Mahila Samanwaya Committee, a Kolkata based organization for the development and well-being of sex workers & their children. Though Indus Net Technologies (INT.) , for the past 17+ years, has always been an active social contributor and has taken keen interest in offering social services to people in need from time to time, still this CSR activity named “Gift of Joy – Travel beyond boundaries to make a child smile” was a bit special. It was an initiative to give a little joy to the children of sex workers and to make Christmas of the year 2013 memorable for those deprived children, who have to go through a lot of social restrictions every day. We specifically chose those children, considering the disrespect society still has for the sex workers that in turn highly affects the basic joy of their children. For us, it makes much more sense to make such children smile, even if for a day; and it was this noble thought of INT family that probably touched the heart of the respectable jury members of the National PR Day Award of Excellence. The jury constituted of some of the eminent personalities from different professions whose names are as follows: P. K. Choudhury, Vice Chairman, ISRA Jimmy Tangree, Station Head, 93.5 Red F.M. Chandan Roy Chowdhury, Secretary, Bengal Olympic Association Ardhendu Banerjee, Actor/Theatre Personality Apart from the aforementioned jury members, a number of eminent personalities were present at the award distribution ceremony; and among them Mr. Ravindra Chamaria, CMD of Infinity Infotech Parks, handed over the National PR Day Award of Excellence to us. By giving out this award to us, the jury members and the Public Relation Society of India, Kolkata Chapter made “Gift of Joy” memorable for us once again. The event was already a special one for all of us at INT as through this event, we could spend a memorable day with some of the underprivileged children of the society.

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Indus Net Technologies(INT.) Demystified Digital Marketing Once Again

Indus Net Technologies (INT.) once again conducted a workshop on Digital Marketing for the senior managers of the city of Kolkata; and this is not the first time that we have organized such an event. INT. has already conducted similar workshops in all the major cities of India like Kolkata, Mumbai, Delhi, Bangalore, Bhubaneswar and Chennai within a period of just one year. However, this time we once again chose the location of our headquarters for conducting this exclusive workshop on Digital Marketing. Being the brainchild of our CEO and the main speaker of the event, Mr. Abhishek Rungta, the workshop has been rightly named as “Digital Marketing Demystified”. Mr. Abhishek Rungta, being into the internet marketing business for more than 17 years, is believed to be a knowledge house when it comes to digital marketing. Over the years, Mr. Rungta has not just gathered exhaustive knowledge about this comparatively new marketing medium but his immense love for technology has helped him master the field at ease. It is this love for technology that made Mr. Abhishek Rungta take his business of Digital Marketing, Web Development and Enterprise Mobility to reach global limits. Now, as named, Digital Marketing Demystified was surely a doubt-clearing workshop for the senior managers operating out of Kolkata. Mr. Abhishek Rungta not just completely justified the purpose of the workshop but even went beyond limits to make the attendees of the workshop go back with a clear idea of what digital marketing is all about, what are its different techniques, how to strategize and implement those techniques, what are the dos and don’ts of digital marketing etc. Conducted on 10th April, 2015 at Hotel Hyatt Regency of Kolkata, this full-day exclusive workshop for the senior management even included a number of case studies in the form of videos that helped the attendees get a better insight into the subject. The workshop was jam-packed with the CEOs, COOs, Directors, Marketing Managers and Assistant Managers, Corporate Communications & PR Heads etc. of some of the reputed companies of Kolkata like Institute of Computer Accountants, Sweethandi.com, MNetra Reporting and many more. Apart from them, Ms. Rita Bhimani, the eminent PR personality and professional Corporate PR Consultant, even attended Digital Marketing Demystified. To quote her, “Abhishek is a phenomenal communicator to give us the kind of input we have got. It was helpful and interactive. It took us to another level. To me, its being a great great experience and I feel INT. has done an amazing job”. Other attendees were even of similar opinion and appreciated the initiative. All in all, Digital Marketing Demystified proved its exceptionality not by enlightening people about digital marketing but even by giving the attendees enough opportunity to know each other during the business networking lunch organized for them. To know more about the event, visit http://www.digitalmarketingdemystified.com/

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INT. #JeSuisCharlie

We at Indus Net Technologies (INT.), #JeSuisCharlie

By now, each one of us has felt the horror and sadness viscerally. We have all said “#JeSuisCharlie” to ourselves, to our friends and colleagues and in status updates using the same hashtag on our social media accounts. #JeSuisCharlie (which means, “I am Charlie” in French), as a hashtag, has come to symbolize the pain and sadness with which the whole world has observed the saga from our comfort zones of offices & homes. People and security officers in France did not have that luxury, with the fear of an imminent attack lurking in their mortified minds. As a corporation and as an organization that values diversity, freedom of speech & respect for human life, everyone at INT. was horrified by the tragedy that took place at Charlie Hebdo’s 11th arrondissement office in Paris; and our heartfelt sadness & sheer disbelief at the loss of talented human lives and hardworking police officers are beyond what words could probably describe. All over the world, the same shock, sadness and pain were felt when four hostages were killed at the Vincennes Kosher Supermarket. It has been more than a week since the terrorist attacks took place in France and the world is slowly returning to what it used to be, with yet another Charlie Hebdo issue out on magazine stands. The tenacity and the strength with which the staff of Charlie Hebdo has worked in the last few days & the dignified manner in which most French citizens have reacted to the horror are admirable. Also admirable is the unanimous condemnation of violence from all corners of the world, regardless of nationality or religion. Charlie Hebdo probably will never be silenced, thanks to the efforts of Google, Le Monde (the leading French newspaper) and other generous donors, who have responded with financial, human resource & infrastructural support. In the safety and comfort of our offices & homes, we can only reflect on what freedom of speech means and how an attack of this proportion can marginalize several communities, which are already vulnerable. Being a tragedy of immense proportions, it hits us raw at Indus Net (INT.) because we are in the business of drawing, creating and animation. While our corporate animation projects have nothing in common with the satirical magazine Charlie Hebdo, we empathize with their creativity; and it saddens us to think that creativity, no matter how offensive, can hit back at the creators with crude violence. It saddens us to think that budding cartoonists and satire artists will probably now self-censor, even when they needn’t, out of fear of repercussions. It saddens us to think that more people will continue to crystallize their deeply held biases and prejudices against certain communities because of the actions of a radical few. It saddens us to think that talented cartoonists who used their creativity to question certain ideas were silenced with bullets. We might or might not agree with what artists say or create but they provide us with opportunities to reflect on society and its many shortcomings. As a society, what are we to do then? To argue, philosophize, intellectualize or rationalize acts of terror is futile. To engage in knee-jerk reactions and beginning to self-censor ourselves is futile too. The only plausible and sensible reaction to the tragedy is to express our genuine shock & grief and to offer condolences to all those who lost their lives or were injured during the attack. Another reaction is to hope; hope that the world will change for the better. The world over, too many people have lost their lives and continue to do so in other acts of violence & we take this moment to offer our condolences to everyone who was affected by this and the many other unnecessary tragedies which continue to take place. We end this eulogy by hoping that creative expression is not silenced and that marginalized groups are not further marginalized by this act of terror. We hope people everywhere take a moment to pay respect to those who lost their lives; and we hope that the friends & family members of those who lost their lives find the strength to grieve and move ahead, never forgetting the laughter & smiles that those who were slain once gifted to their readers.

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INT. is Proud to be Associated with Poompuhar in Their E-Commerce Journey

Indus Net Technologies(INT.) is Proud to be Associated with Poompuhar in Their E-Commerce Journey

It’s another moment of pride for us! The e-commerce website of Poompuhar (the other name for Tamil Nadu Handicrafts Development Corporation Limited) that was developed by Indus Net Technologies (INT.) was recently inaugurated by Shri P. Mohan, the Rural Industries’ Minister.   Team INT.  has recently helped Poompuhar to take a step forward towards the e-commerce industry. Named after an ancient coastal city of Tamil Nadu, this emporium sells handicraft items created by the artisans of Tamil Nadu. The emporium even offers a range of Indian art and sculptures. Owing to the increasing craze for online shopping among the Indian citizens and the huge business benefits of e-commerce, the corporation felt the need for an e-commerce website for marketing its products; and hence, they contacted us & decided to assign us the website design and development project. We were assigned such a prestigious project keeping in mind our 17+ years of experience in website development that includes design, development, customization and revamping of different kinds of websites. Since our inception in the year 1997, we have even been associated with the design and development of a number of websites for the Government of India, which worked as a kind of assurance for the corporation to rely more on us; and as trusted, team INT. tried its best to completely live up to the expectation of the corporation. Our team of web designers and developers worked hard towards giving the required e-commerce website an eye-catching look so that it can attract a good amount of online customers. The website shows pictorial details of each handicraft product sold by the corporation that makes it easier for buyers to have a clear view of the products before purchasing. The team even attributed the website for Poompuhar with all the key features like product search, shopping bag, easy registration, zoomed product view on mouse hovering etc. that an e-commerce site should ideally have. Moreover, we have featured the Content Management System based website with the option to view price in both Indian and US currency that makes it serve foreign customers easily. Apart from the aforementioned key benefits, we have tried to make the website as feature-rich as possible. We have incorporated assistive technology within the website that makes it user-friendly for differently-abled people. The site even includes website visitor counter that helps Poompuhar to analyze how many visitors are actually converting to sales. This would, in turn, help the corporation plan their sales accordingly so that they can fulfill their aim of reaching INR. 100 crore in sales within the next 4 years. While talking about this, our CEO Mr. Abhishek Rungta said, “It was an immense pleasure for team INT. t to be associated with Poompuhar in its journey to the e-commerce sector. We hope the site developed by us help the corporation reach their business goal successfully.”

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Indus Net Technologies(INT.) gets Awarded as the Eminent IT and ITeS Business of the Year

Indus Net Technologies(INT.) has always visualized business opportunities by creatively identifying market demands and analysing competitors. With it’s more than 17 years of experiences in digital marketing, cloud and web application development and enterprise mobility, the company has established that it has all the expertise to stand out of the crowd and create history in every steps of its success. Yet another great tale gets added in the success story of INT. on November 27th, 2014. The company serving more than 10,000 clients from over 40 countries has been awarded the ‘IT and ITeS Business of the Year’ by Franchise India Small Business Award, 2014 at The Lalit, Mumbai. This highlights the company’s potential to evolve as an expert in business leadership. Mr. Prithvi Uchil, our Manager- business development on behalf of the entire INT. team received this high-esteemed award from Mr. C.K. Kumaravel, the Founder and Director of Naturals Beauty Salon Pvt. Ltd. and Mr. Ashwin Sanghi, the Entrepreneur and Author of books including Rozabal Line and Chanakya’s Chant. The company’s immense belief in enhancing business efficiency and solving every intricate challenge by using its innovative technological solutions has been truly acknowledged through this award. The identity of the best ‘IT and ITeS business of the year’ is certainly prestigious for the company. The award has added more prominence to the company’s ability to enhance its national recognition as the best business in the country. In this glorious context, to quote Mr. Abhishek Rungta, the CEO and Founder of Indus Net Technologies, ‘Today, I feel extremely gratified for the fact that we have been able to successfully make our organization redefine the mantra to success  – Save smarter, Serve better, Grow Faster’. The award has not only amplified the company’s image on the global platform once again, but will also serve as an encouragement to streamline the business processes to make it run more efficiently in the near future.

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Meet Team Indus Net Technologies(INT.) at CeBIT India 2014

Indus Net Technologies(INT.) Pvt. Ltd. is participating in CeBIT India 2014, the first ever mega trade exhibition of CeBIT in Asia. This leading trade show of the world is scheduled to be held in Bengaluru from 12th to 14th November, 2014 at the Bengaluru International Exhibition Centre. We, like our participation in CeBIT Australia 2014, would come with a host of IT products and services that include end-to-end e-commerce offerings, mobile apps, integrated digital marketing services, dedicated hiring services etc. Some of our innovative web and mobility products through which we would convey “New Perspectives in IT Business”, the theme of CeBIT India 2014 are: Socialfire: An enterprise communication solution. Social Intranet: A platform for secure enterprise communication. InfluxERP: A comprehensive ERP solution for business process management. SafeUserName: An online brand name availability checker for analytics (domain). Mobileaf: A comprehensive digital publishing solution for secure publishing. Infrafix: A powerful next generation e-Governance and maintenance solution for geo-location monitoring. Campaigndog: A social engagement platform for social campaign management and analytics. Apart from this aforementioned list, we have many more IT products and services to showcase. Meet us at Stall No. 27 in Hall No. 2 of the venue where we will be able to help you embrace the “Nexus of Forces” – Cloud/Web based Custom Application Development, Mobility and Digital Marketing services to make your business future ready. With deep industry experience of 17+ years and technological expertise across all major business functions, our team of 550+ in-house experts that include web designers and developers, app developers and testers, digital marketers, animators etc. operate from 5 global locations including our headquarter in India. We look forward to meet you at CeBIT India 2014 at the Bengaluru International Exhibition Centre, Hall No. 2, Stall No. 27 where an INT representative would be present to consult on your specific business needs.

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