IBM’s AI Watson to Enhance Native Ads

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It was the talk of the town when IBM launched its AI software Watson. Now, Watson can be used to create better semantic targeting for native advertising. All this is going to happen thanks to IBM integrating ADYOULIKE with Watson. Read more about this here. #marketing #ad #ai

Santanu Mukherjee

Santanu Mukherjee, Director – Growth

Santanu Mukherjee is the Director – Growth at Indus Net Technologies (INT.), a leading Digital Engineering company helping businesses accelerate growth through technology, data, design, and marketing. With over two decades of leadership and consultancy experience, he has been instrumental in driving INT.’s business growth in India and overseas markets.

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